More than two-thirds of women are expected to suffer from muscular back pain at some time during pregnancy according to a 2015 Cochrane Review.
And once the baby is born, the physical demands of motherhood can also take their toll on back muscles, as the Duchess of Cambridge will no doubt discover as she settles new-born Prince Louis into a routine while also being mum to two lively toddlers.
But Deep Freeze, the market-leading range of drug-free cooling products, can help ease back pain during pregnancy and beyond with penetrating cooling therapy in a choice of three formats so mums can choose the most convenient one for them.
Deep Freeze is letting mums know that there is effective, drug-free help waiting in the pharmacy, with a new digital advertising campaign on Mumsnet which runs in May and June, a digital influencer campaign will run at the same time.
The range offers the Deep Freeze Pain Relief Cold Patch, Deep Freeze Pain Relief Cold Gel and the latest addition to the range, Deep Freeze Pain Relief Glide-on Gel which delivers the cooling gel via a generous rollerball.
Deep Freeze Pain Relief Cold Patch offers pain relief with cold therapy. The self-adhesive patch is applied directly to the skin, where it gives fast acting, lasting relief from muscular back pain.
Deep Freeze Pain Relief Cold Gel offers drug-free fast-acting, soothing pain relief plus cold therapy, giving targeted relief at the site of pain. It can be used during pregnancy for muscular back pain. It is also recommended for sprains, strains, minor sports injuries, joint, foot and muscle pain and for pain associated with arthritis.
Trade contact – Laser Healthcare: 01202 780558.