Skip to content
Search

Latest Stories

The Rapid Growth of Turkey's Medical Tourism Industry

Over the past two decades, Turkey has established itself as a global superpower in the medical space. This is primarily due to the nation's investment in building state-of-the-art facilities, sponsoring medical research and innovations, and hiring highly qualified medical professionals. According to Statista, the country is one of the preferred destinations for medical tourists. It is ranked 35th among 46 major medical destinations globally. This makes sense since Turkey attracts thousands of medical tourists annually.

Turkey's Medical Tourism Today

With the world gradually recovering from the coronavirus pandemic, the Turkish medical industry is gearing up for a high influx of tourists. Multiple sources are projecting that the industry could receive over 2.1 million tourists in 2023, generating over $4 billion in foreign exchange for the nation.


One primary reason the Turkish medical sector is attracting a lot of patients is due to its cost-effectiveness of treatment. Turkish medical practitioners like Dr Cinik use some of the world's most advanced technological tools to provide medical services at an affordable rate. With the high cost of medical care in Western Europe and the United States, patients are forced to seek treatments in Turkey, where they can get the same quality service.

The Driving Force Behind The Rise In Turkish Healthcare Tourism

Here are some key factors that influenced the growth of the Turkish medical tourism sector.Modern Technological Innovations Over the years, the Turkish healthcare system has been able to stay ahead of the curve by introducing cutting-edge technologies and tools to its operations. This use of world-class equipment in treatment has contributed immensely to the sector's growth within a short period. It has increased the success rate in the industry in terms of surgical operations and procedures. Also, the level of trust among local and international patients has surged exponentially due to the reputation of the medical sector.

Today, Turkey is ranked highly among countries that produce and use the best medical equipment. Doctors use cutting-edge tools to perform cosmetic implants and other major surgeries on patients. Apart from modern technologies, the Turkish healthcare system also takes pride in using the best medical practitioners. Turkish doctors and nurses are highly trained in the best medical schools across the US and Europe.

Laws and Policies

The Turkish government made the decision to open up the nation's fitness industry in the early 2000s. As a result, they started to alter the sector by enforcing rules that protect domestic and foreign investment. They started putting healthcare measures into effect that same year. The adoption was successful because it gave people more viable alternatives and reduced the strain on the public health care system. With this program, the Turkish healthcare system became highly profitable, attracting a lot of Investments. It grew by over 200% to be valued at over $8 billion in 2022.

Low Cost Of Treatment

Treatment cost has been the primary reason why the Turkish medical tourism sector is growing at an alarming rate. One reason for the low cost of treatment in Turkey is the nation's growing middle class. Unlike other developed countries where many high earners are willing to pay a premium price for healthcare, the Turkish population mostly comprises average income earners.

High competition is another reason for the low cost of healthcare in Turkey. Since the government implemented healthcare reforms in 2003, many local and international healthcare services have launched in the country. This lack of equilibrium in demand and supply has pushed down costs of medical care without compromising the quality.

Geographical and Cultural Reason

The unprecedented growth of Turkey's medical tourism sector can't only be attributed to medicine and treatment cost. Turkey is a wonderful country with lots of historic locations and landmarks. When people consider visiting the country for medical tourism, they also consider the beautiful cities, people, food, and culture. The country's geographical location also makes it an exciting place to visit and spend some alone time. After your appointment with a doctor, you can spend a few days visiting fantastic tourist attractions in the country before you go back home. Just make sure you clear it with your doctor first.

What The Future Holds For Turkey's Medical Tourism

With Turkey strategically located around countries with a combined population of over a billion people, the future of its medical tourism sector is undoubtedly bright. Also, with more investment in its health sector, the country can increase its global medical tourism ranking and generate over $20 billion in the next 20 years. Look out for hair transplant, dental procedures, and plastic surgery.

Bottom Line 

With the cost of healthcare services expected to increase in the coming years, Turkey remains the best option for people looking for quality healthcare at an affordable rate. Ensure you are visiting the right hospital with the licenses required to address your medical challenges.

More For You

How to leverage data to drive pharmacy growth

Adele Curran, chief operating officer at Real World Analytics (RWA) Pharmacy.

Pharmacy challenges: How data can help spot the ‘elephant in the room’

Adopting new technologies is vital for moving pharmacy forward — but are you fully harnessing the data these tools generate?

“Being able to utilise, manage, and interpret the data these technologies provide can help add more value to your business,” said Adele Curran, chief operating officer at Real World Analytics (RWA) Pharmacy, while speaking at the recent Pharmacy Business Conference.

Keep ReadingShow less
Branded OTC products can boost pharmacy revenue and promote self-care, says PAGB CEO

Michelle Riddalls

How branded OTC products can help struggling community pharmacies - PAGB chief explains

Branded over-the-counter (OTC) products could play a vital role in promoting self-care and supporting the sustainability of community pharmacies, said Michelle Riddalls, CEO of PAGB – the consumer healthcare association – during the recent Pharmacy Business Conference.

Riddalls emphasised that OTC medicines not only enable consumers to better manage their health through self-care but also offer pharmacies an opportunity to increase revenue, particularly during a time of mounting financial pressure.

Keep ReadingShow less
How Peptides Are Transforming Modern Drug Development

Modern Drug Development

How Peptides Are Transforming Modern Drug Development

The pharmaceutical industry is rapidly evolving, embracing new technologies and methodologies. Peptides are emerging as a crucial component in this transformation, offering innovative solutions to drug development. This shift is not only reshaping how drugs are discovered but also enhancing their efficacy and safety.

In recent years, the pharmaceutical landscape has undergone significant changes, driven by advancements in technology and scientific understanding. One of the most promising areas of innovation is the use of peptides in drug development. These short chains of amino acids have proven to be versatile tools, capable of targeting specific cells or molecules with high precision. In this context, certain bpc 157 peptide research peptides have been highlighted for their potential applications in various therapeutic areas, showcasing the promise that peptides hold for modern pharmaceutical studies.

Keep ReadingShow less
Off-patent medicines could save NHS millions—but only if UK remains attractive to suppliers - BGMA

BGMA chief executive Mark Samuels urges government to back off-patent medicines ahead of Life Sciences Plan release.

UK risks losing millions in NHS savings without stronger support for generics - BGMA

The British Generic Manufacturers Association (BGMA) has called on the government to create a more supportive environment for the generics and biosimilars sector, warning that the UK risks missing out on significant NHS savings arising from new off-patent medicines.

According to the BGMA, 31 medicines are due to lose patent protection between January and June 2025, with a further 28 set to follow in the second half of the year.

Keep ReadingShow less
Support for generic medicines manufacturers key to affordable healthcare- Teva UK director

Teva UK sounds alarm on accelerating consolidation of critical generic medicines

Photo credit: gettyimages

Exclusive: Teva UK calls for inclusion of generic manufacturers in policy talks

A healthy and vibrant generics marketplace supports not only patients but also contributes billions of pounds in savings to the drugs bill. However, growing pressures on generic medicine manufacturers could threaten this vital part of the healthcare ecosystem, warns Ryan Ruscoe, senior director of generics and OTC at Teva UK.

Speaking exclusively to Pharmacy Business, Ruscoe stressed the urgent need to address supply chain vulnerabilities, particularly for critical generic medicines.

Keep ReadingShow less