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Campaign launched to help in weight loss, reduce Covid hospitalisation

The government has launched a new 'Better Health' campaign to help people working towards healthier weight and reduce the risk of being hospitalised with Covid-19.

The campaign launched in partnership with 15 weight management and physical activity partners will provide both free and discounted offers for weight management.


Public health minister Maggie Throup said the campaign will focus on improving adults’ health and help them to achieve a healthier weight.

It will also include focus on the risk of serious diseases such as type 2 diabetes, heart disease and up to 12 types of cancer, to reducing the probability of hospitalization with Covid-19.

Besides highlighting these health conditions, the campaign will emphasize how these could be prevented by losing excess weight.

Throup said: “January is a great time of the year for making resolutions and I hope that people can use this as a kick start moment to be more active and eat healthier – especially when losing body weight can have such a positive impact on our health, including reducing the chance of becoming seriously ill with Covid-19.”

It is estimated that more than three in five adults face risk from serious diseases due to overweight.

The campaign highlights six key health risks that can be reduced if excess weight is lost.

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